If you don't have a Facebook page in addition to your profile page, you should get one. There are so many ways to promote your pages and get a TON of exposure for your business. These fan page ladders and fan page promote pages are so cool! If you haven't yet, get started on a fan page and "Like" the pages that let you promote your own deals and pages. Once you "Like" them you start "Liking" other fan pages that are listed. In return you get "Likes" back which exposes your page to many. A few that I have used recently are Like 2 Like, Promote My Fan Page, Fan Page Promote, Exchange Likes Club. Once you start "Liking" other pages, they will "Like" yours in return. It's great!
Hope everyone has a great week and is looking forward to a Happy Holiday.
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